a day in the life of a copywriter

“hey, how about we say ‘this book will show you how’?” i asked.
“oh yeah that’s much sexier than ‘instructional’,” maria said.
“you know me,” i said. “all about the sex.”

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1 Comment

  1. alan 05.May.04 at 7:19 pm

    yes, “this book will show you how” is definately sexier…or how about the “kama sutra of…” 😀